Why a Target Client is key for a Content Strategy
Thinking about a content strategy? Make sure you dial in your target client before you start planning! Get to know who you’re talking to!
Your Content Strategy Needs Business Goals
Having clear outlined business goals is part of a content strategy. Learn the steps needed to create an effective, aligned strategy.
What does a Copywriter do?
Copywriters are magical unicorns who spend their time finding fun ways to play with people’s emotions.